Customer Enablement for SaaS: Tips and Best Practices for Success
You buy a bookshelf from IKEA, open the box, and find screws, planks, and a wrench but no instructions. And
People are continually subscribing to more and more newsletters. If no one opens your emails, it’s hard to move leads down the funnel.
It takes 6 to 8 touches to generate a viable sales lead. Most companies don’t put into consideration the buyer journey and send email offers at the wrong time.
If you’re speaking to everybody, you’re speaking to nobody. Most companies send generic email broadcasts to a broad audience with little to no segmentation.
You can double opt-in contacts using a flow in Encharge. Read this help guide to learn how to achieve this.
Yes! When you start creating a new flow you get the option to choose a template, we have a number of templates for lead nurturing and lead magnets.
Yes. Apart from setting up lead nurturing email sequences, you can also send one-off newsletters. We call them Broadcasts.
You need to create a flow using the Check Email Activity filter step. You can learn how to do this in this guide.
Yes, you can personalize your flows and email sequences based on the answers your contacts provide. Learn more.
You buy a bookshelf from IKEA, open the box, and find screws, planks, and a wrench but no instructions. And