Email Marketing Strategy
9 Critical Steps to Improve Your Email Deliverability & Land in Inboxes
High email deliverability is like getting past a hard-to-impress doorman at a posh London venue. You have to dress immaculately,
User onboarding for startups
Boost product activation and guide your users to value faster with personalized behavior-based user onboarding journeys.
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3,600+ companies use Encharge to automate their marketing
The Challenge
60% of users will sign up for your product and never visit your website again. Email is the only option to get people back to your app. Yet, most startups overlook their onboarding emails and send one-size-fits-all messages that distract and annoy users.
The solution
User onboarding with Encharge
Welcome, delight, and educate new users with targeted onboarding emails sent when people do or don’t do things in your product.
How it works
Guide your users to success with your product in 3 easy steps
Identify the critical user actions
Map the important value moments in your product and create an event tracking plan.
Send user events to Encharge
Send user events and properties to Encharge via a direct API or get started with plug-and-play integration with Segment.
Trigger automated onboarding emails and user onboarding workflows
Use our drag and drop flow builder to create custom-tailored onboarding processes. Trigger emails when people are most likely to engage with them.
FAQ
How can I connect my app to Encharge?
You can connect your product to Encharge using our Segment.com integration, Ingest API, or JavaScript tracking. Learn more here.
Do you have a Segment.com integration?
You bet! We have a native integration with Segment. You can use Segment events directly in our flows and trigger onboarding and other emails when people perform Segment events.
Do I need a Premium plan to send app events to Encharge?
You can send app events to Encharge using the Encharge API, which is available on all plans. If you plan to send events with Segment, you need to upgrade to the Premium plan.
Go beyond email. Onboard and activate users on every channel
Re-engage inactive trial users with targeted Facebook ads. Assign tasks to sales reps to follow-up when a trial is over. Give proactive guidance when your users need it with in-app messages.
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Meet your new marketing automation platform
Customer messaging tools don’t automate workflows outside your product and marketing automation tools are bad at behavior emails. Encharge is the best of both worlds — a marketing automation platform built specifically for startups and digital businesses.
“Encharge helped us visually redesign our onboarding flow resulting in a 10% increase in our trial activation rate."
Camille Richon
Founder Payfacile
Founder Payfacile
See why Encharge is different