New product: Breezemail.AI - Categorize the emails in your inbox with AI →
📺📗 Behavior Email Marketing for SaaS — FREE Video Course →
Placeholder Forms
Native Forms are live! Convert your website visitors into leads →
New HubSpot Two-Way Sync Integration — The perfect sales and marketing alignment →

Introducing Native Integrations with Chargebee, Recurly, Chargify, and Paddle

Automating the user journey based on your subscription billing data is a vital part of running a successful SaaS company. Today, we’re excited to share the next step in the evolution of Encharge by becoming the first marketing automation platform that integrates natively with ChargebeeChargifyRecurly, and Paddle.

That’s right, not one but 4 first-class, one-click integrations with the leading payment providers for SaaS companies.

For the past 2 years, our goal has been to build the best marketing automation platform for SaaS products.

In that time, we’ve learned just how difficult is to automate basic things like sending a trial expiration email or bringing in payment data into your customer messaging platform.

For instance, until today, in order to send a trial expiration email, you had to do one of these things:

A) Send an email X days after a user signs up. This works fine if the trial-end date never changes, but that’s rarely the case.

With that method, when you extend someone’s trial period, they would receive the trial expiration email at the wrong time. That’s because the automation doesn’t take into consideration the dynamic change of the trial-end date.

B) Alternatively, you could turn to hacky workarounds like Send email -7 days after a trial end date.

Not only that but bringing in subscription data in your marketing automation tool is a pain, that usually involves paying for additional connectors like Zapier.

Not any more! Thanks to our native integrations with Chargebee, Chargify, Recurly, and Paddle now you can:

  • Automatically sync billing data from your payment provider to Encharge.
  • Trigger a flow when a trial starts in your payment provider.
  • Trigger a flow when, before, or after a trial ends in your payment provider.
  • Trigger a flow when a subscription is activated.
  • Trigger a flow when a subscription is canceled.
Screenshot 2020-11-20 at 5.07.33 PM.png

Trail Ends native shape

We also have built a native “Trial Ends” step in Encharge that works with trial data directly from your product — in case you don’t use your payment provider for trials.

Screenshot 2020-11-23 at 11.41.27 AM.png
Screenshot 2020-11-23 at 11.41.32 AM.png

To take advantage of the new integrations you simply have to connect your payment provider from your Apps panel.

Here are some of the major benefits of using Encharge with Chargebee, Recurly, Chargify, or Paddle.

Sync data from your payment provider to Encharge

With your payment provider connected to Encharge all of your subscription data like Trial start and end dates, plan ID, MRR, and cancellation reason will automatically sync to Encharge user profiles. You don’t have to do anything extra to activate this feature apart from mapping the payment provider fields to Encharge fields:

Screenshot 2020-11-20 at 4.51.11 PM.png

With your profiles enriched with live subscription data you can create powerful segments and marketing automation flows.

Send dynamic trial expiration emails

Now sending a trial expiration email is as easy as 1, 2, 3. With the “Trial Ends” trigger step you can send an email to your trial users When / Before or After their trial ends. The best part is that the step uses relative dates that change dynamically. This means that your trial expiration emails will always be sent at the right time — even when the user’s trial-end date changes.


Welcome new users when they start a trial

The first few days of your trial period are critical. That’s why we Enable you to automatically trigger a flow when a user starts a trial.

Win back lost customers

With the “Subscription Canceled” trigger you can identify and automatically re-engage churned customers at the right time. You can also use the cancelation reason they gave to provide a more enticing win-back offer.

Engage new customers

With the “Activated Subscription” step you can celebrate the upgrade with them and share your best tips on how to take advantage of your premium features.

Of course, all of these flow steps work seamlessly with the rest of our marketing automation suite. The possibilities for automation are endless:

  • Add new trial users to a Facebook audience.
  • Assign CRM tasks for your sales reps to follow-up with churned customers.
  • Notify your team about newly made upgrades.

What are you going to automate?

Sign up for a 14-day free trial or book a quick call with us and let us show you how you can use Encharge with your payment provider.

4.8/5 from 228 reviews
4.9/5 from 158 reviews
4.9/5 from 155 reviews
4.91/5 from 154 reviews

Meet your new marketing automation platform

Customer messaging tools don’t automate workflows outside your product and marketing automation tools are bad at behavior emails. Encharge is the best of both worlds — a marketing automation platform built specifically for B2B SaaS businesses

“Encharge helped us visually redesign our onboarding flow resulting in a 10% increase in our trial activation rate."

Camille Richon
Founder Payfacile
See why Encharge is different
Use Cases
Marketing automation
Create user journeys that convert, onboard, and retain customers.
Lead nurturing
Nurture email leads into trial users and customers.
User onboarding
Boost product activation and guide your users to value faster
Trial conversion
Smart marketing automation and behavior-based emails to double your trial conversion.
Success Stories
Landbot automates the onboarding for 80,000+ users while saving 320 hours/month
Confect transitioned to Product-Led Growth and increased user engagement by 28%
Samdock reduced the cost and time spent on acquiring a new customer by 77% with Encharge
Flow builder
Create remarkable user journeys with a robust and easy to use visual flow builder.
Send targeted one-off newsletters to your audience or a segment of people.
Behavior emails
Send targeted emails when people do or don’t do something in your app.
Event management
Track, create, and edit the actions that happen in your product
User segments
Create user segments with the market’s leading segmentation for SaaS.
User profiles
See the people behind the actions and access the full view of your customer data.
Email personalization
Get your users to act with highly-personalized emails.
Email editor
Design beautiful mobile-ready emails without any HTML skills.
A/B tests
Drive email engagement with A/B tests for your Broadcasts and your Flows.
Lead scoring
Identify interested users and best-fit customers and proactively reach out to them.
Website tracking
Track page visits and form submissions on your website in real-time.
Build and implement native forms on your website with just a few clicks.
Free email verification
Free email verification for all your contacts in Encharge, on all plans.
Transactional emails
Send emails like password reset, payment receipt, single sign-on link from your app.
Company profiles
Nurture, onboard, and convert whole teams with account-based marketing
Custom objects
Store and customize all your data the way you use it right inside of Encharge
Facebook Logo
HubSpot Logo
Calendly Logo
Typeform Logo
Slack Logo
Intercom Logo
Mailchimp Logo
Salesforce Logo
Zapier Logo
Pabbly Logo
Integrately Logo
Stripe Logo
Chargebee Logo
Chargify Logo
Recurly Logo
Paddle Logo
Twilio Logo
Twilio SMS
Webhooks Logo
Segment Logo
API Logo
Google Analytics Logo
Google Analytics
SyncSpider logo
KonnectzIT logo
ThriveCart Logo
ThriveCart Logo
In-depth guides, and practical tips for first-timers, marketing experts, and everyone in between.
In-depth video courses on behavior emails, email marketing, and more.
Knowledge base
Learn how to use Encharge.
Developer Docs
Tools for developers.
Feature Requests
Request new product features.
Product Updates
Latest Encharge updates and news.
Premium Services
Our experts, your project. Get your flows built for as low as $350/month.
Encharge Experts
Get help from trusted Encharge consultants and service providers.
Resource Library
Get access to all of our eBooks, webinars, blueprints, cheatsheets, and more.
Facebook Group
A community for all things Encharge-related.
Generate Subject Lines with AI
Create unique subject lines with the only free AI email subject line generator based on GPT3.
Affiliate Program
Earn up to 30% recurring commission referring customers to Encharge.