Now you can add Facebook Ad leads to Encharge with a new trigger step
New feature: Google Sheets native integration
New product: Breezemail.AI - Categorize the emails in your inbox with AI →
📺📗 Behavior Email Marketing for SaaS — FREE Video Course →
Placeholder Forms
Native Forms are live! Convert your website visitors into leads →
HubSpot Two-Way Sync Integration — The perfect sales and marketing alignment →
Book demo
Login
All industries
Marketing Automation for SaaS

Convert, onboard, and retain customers

Send emails based on what people do or don’t do in your SaaS app and automate the processes across your marketing and sales stack.

or
Sign Up With Email Address
SaaS companies that use Encharge

Segment your userbase

Bring in live user data from your app, and your marketing stack. Segment with behavior data and up-to-date user attributes from your CRM, forms, recurring billing, and other 3rd-party apps.
Explore Segments
graphic-segments
screen-behavior-emails-masthead

Send behavior-based emails

Drive user engagement and increase your MRR with behavior-based emails. Send targeted emails when people do or don’t do something in your SaaS product.
Explore Behavior Emails

Convert trial users

Send tailored, real-time emails to your SaaS trial users. Connect to your recurring payments provider and set up automated trial expiration emails in minutes.
Explore Trial Conversion
graphic-homepage

Boost product activation

Create onboarding experiences that increase product activation and convert more free users to paying customers. Welcome, delight, and educate new users with relevant onboarding emails.
Explore Onboarding
Landbot
Landbot automates the onboarding for 80,000+ users while saving 320 hours/month
Read their story

“I can assure you that Encharge is like having two full-time interns. This makes me focus 100% on analyzing the data and growing the marketing area much faster.”

Xavier Ribas
Marketing Operations Analyst

Landbot automates the onboarding for 80,000+ users while saving 320 hours/month
Read their story

“I can assure you that Encharge is like having two full-time interns. This makes me focus 100% on analyzing the data and growing the marketing area much faster.”

Xavier Ribas
Marketing Operations Analyst

Xavier Ribas
Marketing Operations Analyst

Confect
Confect transitioned to PLG and increased user engagement by 28%
Read their story

“We have increased the number of users that are active on Confect for the first three days by 28% when we started using behavior-based emails in Encharge.”

Gints Gailis
Head of Marketing Operations

Confect Transitioned to Product-Led Growth and Increased User Engagement By 28%
Read their story

“We have increased the number of users that are active on Confect for the first three days by 28% when we started using behavior-based emails in Encharge.”

Gints Gailis
Head of Marketing Operations at Confect

Gints Gailis
Head of Marketing Operations

Cleared4
CLEARED4 automates the lead qualification process with Encharge and HubSpot
Read their story

"Encharge was the only tool specialized in SaaS companies that provides advanced workflows and deep integration with HubSpot.”

Josh Parten
Sales & Marketing Ops Manager

How CLEARED4 Automated their Lead Qualification Process by Using Encharge and HubSpot
Read their story

"Encharge was the only tool specialized in SaaS companies that provides advanced workflows and deep integration with HubSpot.”

Mike Decker
Founder, The Advisor Suite

Josh Parten
Sales & Marketing Ops Manager

Samdock
Samdock reduced the cost and time spent on acquiring a new customer by 77%
Read their story

“We were spending around 3-5 hours in sales and another 2-4 hours in customer success to acquire each new customer. Now we need less than an hour in sales and another hour in customer success.“

Dennis Sturm
Marketing Manager Samdock

Samdock reduced the cost and time spent on acquiring a new customer by 77%
Read their story

“We were spending around 3-5 hours in sales and another 2-4 hours in customer success to acquire each new customer. Now we need less than an hour in sales and another hour in customer success. “

Dennis Sturm
Marketing Manager Samdock

Dennis Sturm
Marketing Manager Samdock

Aito
Aito reduced the time for implementing behavior-based emails from hours to minutes
Read their story

“In Encharge, you can do everything in minutes compared to hours in the code. Any one of us can do it, even the people with no coding experience or understanding of such environments.”

Maria Laaksonen
Customer Success Engineer

Aito reduced the time for implementing behavior-based emails from hours to minutes
Read their story

“In Encharge, you can do everything in minutes compared to hours in the code. Any one of us can do it, even the people with no coding experience or understanding of such environments.”

Maria Laaksonen
Customer Success Engineer

Maria Laaksonen
Customer Success Engineer

ZEWS
ZEWS marketing agency saves hours per month by switching from Drip to Encharge
Read their story

"Switching to Encharge was a total relief!! Things that used to be hours to create now can be done in minutes. Really! It’s a great time saver"

Fabián Vargas
CEO and founder ZEWS agency

How ZEWS marketing agency saved hours per month by switching from Drip to Encharge
Read their story

"Switching to Encharge was a total relief!! Things that used to be hours to create now can be done in minutes. Really! It’s a great time saver."

Fabián Vargas
CEO and founder ZEWS agency

Fabián Vargas,
CEO and founder of ZEWS

Everfruit
EverFruit digital uses Encharge to help franchise businesses like Subway grow faster
Read their story

“On average, our clients save a minimum of 4h/month in leads follow-up, thanks to Encharge.”

Mehdi Taleb
CEO and Founder at EverFruit Digital

EverFruit digital uses Encharge to help franchise businesses like Subway grow faster
Read their story

“On average, our clients save a minimum of 4h/month in leads follow-up, thanks to Encharge.”

Fabián Vargas
CEO and founder ZEWS agency

Mehdi Taleb
CEO and Founder at EverFruit Digital

The Advisor Suite
How The Advisor Suite is able to scale their agency much faster with Encharge
Read their story

“Encharge is an advanced email marketing solution that is affordable and easy to use.“

Mike Decker
Founder, The Advisor Suite

How The Advisor Suite is able to scale their agency much faster with Encharge
Read their story

“Encharge is an advanced email marketing solution that is affordable and easy to use.“

Mike Decker
Founder, The Advisor Suite

Mike Decker
Founder, The Advisor Suite agency

previous arrow
next arrow

FAQ

How can I connect my SaaS to Encharge?

You can connect your SaaS app to Encharge using our Segment.com integration, Ingest API, or JavaScript tracking. Learn more here.

Do you have a Segment.com integration?

You bet! We have a native integration with Segment. You can use Segment events directly in our flows and trigger onboarding and other emails when people perform Segment events.

Do I need a Premium plan to send app events to Encharge?

You can send app events to Encharge using the Encharge API, which is available on all plans. If you plan to send events with Segment, you need to upgrade to the Premium plan.

What makes Encharge perfect for SaaS companies?

Encharge has the most powerful event-based segmentation on the market. Along with unique native integrations with recurring billing providers like Stripe, Chargebee, Paddle, Chargify, and Recurly.

4.8/5 from 228 reviews
4.9/5 from 158 reviews
4.9/5 from 155 reviews
4.91/5 from 154 reviews

Meet your new marketing automation platform

Customer messaging tools don’t automate workflows outside your product and marketing automation tools are bad at behavior emails. Encharge is the best of both worlds — a marketing automation platform built specifically for B2B SaaS businesses

“Encharge helped us visually redesign our onboarding flow resulting in a 10% increase in our trial activation rate."

camille-photo
Camille Richon
Founder Payfacile
See why Encharge is different
Get Started — It's Free
Book a Free Strategy Call
Use Cases
View all
Marketing automation
Create user journeys that convert, onboard, and retain customers.
Lead nurturing
Nurture email leads into trial users and customers.
User onboarding
Boost product activation and guide your users to value faster
Trial conversion
Smart marketing automation and behavior-based emails to double your trial conversion.
Success Stories
View all
Landbot automates the onboarding for 80,000+ users while saving 320 hours/month
Confect transitioned to Product-Led Growth and increased user engagement by 28%
Samdock reduced the cost and time spent on acquiring a new customer by 77% with Encharge
Flow builder
Create remarkable user journeys with a robust and easy to use visual flow builder.
Broadcasts
Send targeted one-off newsletters to your audience or a segment of people.
Behavior emails
Send targeted emails when people do or don’t do something in your app.
js-console
Event management
Track, create, and edit the actions that happen in your product
User segments
Create user segments with the market’s leading segmentation for SaaS.
User profiles
See the people behind the actions and access the full view of your customer data.
Email personalization
Get your users to act with highly-personalized emails.
Email editor
Design beautiful mobile-ready emails without any HTML skills.
A/B tests
Drive email engagement with A/B tests for your Broadcasts and your Flows.
Lead scoring
Identify interested users and best-fit customers and proactively reach out to them.
Website tracking
Track page visits and form submissions on your website in real-time.
document
Forms
Build and implement native forms on your website with just a few clicks.
verified
Free email verification
Free email verification for all your contacts in Encharge, on all plans.
Transactional emails
Send emails like password reset, payment receipt, single sign-on link from your app.
building
Company profiles
Nurture, onboard, and convert whole teams with account-based marketing
block
Custom objects
Store and customize all your data the way you use it right inside of Encharge
Facebook Logo
Facebook
HubSpot Logo
HubSpot
Calendly Logo
Calendly
Typeform Logo
Typeform
Slack Logo
Slack
Intercom Logo
Intercom
Mailchimp Logo
Mailchimp
Salesforce Logo
Salesforce
Zapier Logo
Zapier
Pabbly Logo
Pabbly
Integrately Logo
Integrately
Stripe Logo
Stripe
Chargebee Logo
Chargebee
Chargify Logo
Chargify
Recurly Logo
Recurly
Paddle Logo
Paddle
Twilio Logo
Twilio SMS
Webhooks Logo
Webhooks
Segment Logo
Segment
API Logo
API
Google Analytics Logo
Google Analytics
Google Sheets
SyncSpider logo
SyncSpider
KonnectzIT logo
KonnectzIT
ThriveCart Logo
SureTriggers
ThriveCart Logo
ThriveCart
+38
More
Blog
In-depth guides, and practical tips for first-timers, marketing experts, and everyone in between.
player-19
Academy
In-depth video courses on behavior emails, email marketing, and more.
Knowledge base
Learn how to use Encharge.
window-dev
Developer Docs
Tools for developers.
thumb-up
Feature Requests
Request new product features.
Product Updates
Latest Encharge updates and news.
crown
Premium Services
Our experts, your project. Get your flows built for as low as $350/month.
b-check
Encharge Experts
Get help from trusted Encharge consultants and service providers.
books
Resource Library
Get access to all of our eBooks, webinars, blueprints, cheatsheets, and more.
logo-facebook
Facebook Group
A community for all things Encharge-related.
artificial-brain
Generate Subject Lines with AI
Create unique subject lines with the only free AI email subject line generator based on GPT-4o
Affiliate Program
Earn up to 30% recurring commission referring customers to Encharge.
SaaS Marketing

6 Ways to Drive Retention in SaaS

Do you remember ‘Temple Run’? Or even ‘Subway Surfers’? Both are Android/iOS games that require you to collect points while

Pricing
Get Started
Book a Free Strategy Call