Marketing Automation for SaaS

Convert, onboard, and retain customers

Send emails based on what people do or don’t do in your SaaS app and automate the processes across your marketing and sales stack.

3,600+ companies use Encharge to automate their marketing

Segment your userbase

Bring in live user data from your app, and your marketing stack. Segment with behavior data and up-to-date user attributes from your CRM, forms, recurring billing, and other 3rd-party apps.
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Send behavior-based emails

Drive user engagement and increase your MRR with behavior-based emails. Send targeted emails when people do or don’t do something in your SaaS product.

Convert trial users

Send tailored, real-time emails to your SaaS trial users. Connect to your recurring payments provider and set up automated trial expiration emails in minutes.
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Boost product activation

Create onboarding experiences that increase product activation and convert more free users to paying customers. Welcome, delight, and educate new users with relevant onboarding emails.
Landbot
Landbot automates the onboarding for 80,000+ users while saving 320 hours/month

“I can assure you that Encharge is like having two full-time interns. This makes me focus 100% on analyzing the data and growing the marketing area much faster.”

Xavier Ribas
Marketing Operations Analyst

Landbot automates the onboarding for 80,000+ users while saving 320 hours/month

“I can assure you that Encharge is like having two full-time interns. This makes me focus 100% on analyzing the data and growing the marketing area much faster.”

Xavier Ribas
Marketing Operations Analyst

Xavier Ribas
Marketing Operations Analyst

ZEWS
How ZEWS marketing agency saved hours per month by switching from Drip to Encharge

"Switching to Encharge was a total relief!! Things that used to be hours to create now can be done in minutes. Really! It’s a great time saver"

Fabián Vargas
CEO and founder ZEWS agency

How ZEWS marketing agency saved hours per month by switching from Drip to Encharge

"Switching to Encharge was a total relief!! Things that used to be hours to create now can be done in minutes. Really! It’s a great time saver."

Fabián Vargas
CEO and founder ZEWS agency

Fabián Vargas,
CEO and founder of ZEWS

Aito
Aito reduced the time for implementing behavior-based emails from hours to minutes

“In Encharge, you can do everything in minutes compared to hours in the code. Any one of us can do it, even the people with no coding experience or understanding of such environments.”

Maria Laaksonen
Customer Success Engineer

Aito reduced the time for implementing behavior-based emails from hours to minutes

“In Encharge, you can do everything in minutes compared to hours in the code. Any one of us can do it, even the people with no coding experience or understanding of such environments.”

Maria Laaksonen
Customer Success Engineer

Maria Laaksonen
Customer Success Engineer

Samdock
Samdock reduced the cost and time spent on acquiring a new customer by 77%

“We were spending around 3-5 hours in sales and another 2-4 hours in customer success to acquire each new customer. Now we need less than an hour in sales and another hour in customer success.“

Dennis Sturm
Marketing Manager Samdock

Samdock reduced the cost and time spent on acquiring a new customer by 77%

“We were spending around 3-5 hours in sales and another 2-4 hours in customer success to acquire each new customer. Now we need less than an hour in sales and another hour in customer success. “

Dennis Sturm
Marketing Manager Samdock

Dennis Sturm
Marketing Manager Samdock

The Advisor Suite
How The Advisor Suite is able to scale their agency much faster with Encharge

“Encharge is an advanced email marketing solution that is affordable and easy to use.“

Mike Decker
Founder, The Advisor Suite

How The Advisor Suite is able to scale their agency much faster with Encharge

“Encharge is an advanced email marketing solution that is affordable and easy to use.“

Mike Decker
Founder, The Advisor Suite

Mike Decker
Founder, The Advisor Suite agency

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FAQ

How can I connect my SaaS to Encharge?

You can connect your SaaS app to Encharge using our Segment.com integration, Ingest API, or JavaScript tracking. Learn more here.

Do you have a Segment.com integration?

You bet! We have a native integration with Segment. You can use Segment events directly in our flows and trigger onboarding and other emails when people perform Segment events.

Do I need a Premium plan to send app events to Encharge?

You can send app events to Encharge using the Encharge API, which is available on all plans. If you plan to send events with Segment, you need to upgrade to the Premium plan.

What makes Encharge perfect for SaaS companies?

Encharge has the most powerful event-based segmentation on the market. Along with unique native integrations with recurring billing providers like Stripe, Chargebee, Paddle, Chargify, and Recurly.

4.8/5 from 228 reviews
4.9/5 from 158 reviews
4.9/5 from 155 reviews
4.91/5 from 154 reviews

Meet your new marketing automation platform

Customer messaging tools don’t automate workflows outside your product and marketing automation tools are bad at behavior emails. Encharge is the best of both worlds — a marketing automation platform built specifically for startups and digital businesses.

“Encharge helped us visually redesign our onboarding flow resulting in a 10% increase in our trial activation rate."

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Camille Richon
Founder Payfacile
See why Encharge is different
Use Cases
Marketing automation
Create user journeys that convert, onboard, and retain customers.
Lead nurturing
Nurture email leads into trial users and customers.
User onboarding
Boost product activation and guide your users to value faster
Trial conversion
Smart marketing automation and behavior-based emails to double your trial conversion.
Success Stories
Landbot automates the onboarding for 80,000+ users while saving 320 hours/month
Samdock reduced the cost and time spent on acquiring a new customer by 77% with Encharge
Aito reduced the time for implementing behavior-based emails from hours to minutes
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SaaS
Convert, onboard, and retain more customers. Grow your MRR with marketing automation for SaaS.
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Agencies
Build advanced marketing automation flows for your clients and grow your agency faster than ever before.
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Content creators
Bring your subscribers in Encharge and nurture them into customers with automated email sequences.
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Subscription businesses
Create targeted messages and automation flows for recurring-revenue businesses.
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Productized services
Automate your services and focus on the important parts of your business.
Flow builder
Create remarkable user journeys with a robust and easy to use visual flow builder.
Broadcasts
Send targeted one-off newsletters to your whole audience or a segment of people.
Behavior emails
Send targeted emails when people do or don’t do something in your app.
User segments
Create user segments with the market’s leading segmentation for SaaS.
User profiles
See the people behind the actions and access the full view of your customer data.
Email personalization
Get your users to act with highly-personalized emails.
Email editor
Design beautiful mobile-ready emails without any HTML skills.
A/B tests
Drive email engagement with A/B tests for your Broadcasts and your Flows.
Lead scoring
Identify interested users and best-fit customers and proactively reach out to them.
Website tracking
Track page visits and form submissions on your website in real-time.
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Free email verification
Free email verification for all your contacts in Encharge, on all plans.
Transactional emails
Send emails like password reset, payment receipt, and single sign-on link from your app.
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