When it comes to automating your marketing efforts, finding the right tool is crucial. A platform with strong email automation and advanced user segmentation can make all the difference. Keap has been a popular choice for many, offering a blend of CRM and automation features. But let’s be honest, it’s not perfect for everyone. Some of its limitations have users searching for better alternatives.
If you feel the same, this guide will help you explore the best Keap alternatives—tools that offer more flexibility, better pricing, or stronger automation features to fit your needs.
Let’s get started!
Keap Alternatives: TL;DR
| # | Alternative | Best For | Top Feature | Free Trial? | Starting Price (USD/mo) |
|---|---|---|---|---|---|
| 1 | Encharge | Email automation & segmentation | Behavior-based emails | ✅ | $79 |
| 2 | ActiveCampaign | Advanced marketing automation | AI-driven automation workflows | ✅ | $15 |
| 3 | PipeDrive | Sales-focused CRM | Visual sales pipeline | ✅ | $14 |
| 4 | Salesforce Marketing Cloud | Enterprise-level automation | AI-powered personalization | ❌ | $25 |
| 5 | Brevo | Budget-friendly email marketing | Multichannel automation | ✅ | $0 |
| 6 | Zoho CRM | Small business CRM & automation | AI-powered lead scoring | ✅ | $12 |
| 7 | HubSpot CRM | All-in-one marketing & sales | Free forever CRM | ✅ | $0 |
| 8 | Freshsales | AI-powered sales automation | AI-driven deal insights | ✅ | $0 |
| 9 | Omnisend | E-commerce email marketing | Pre-built e-commerce automation | ✅ | $0 |
✅ Top Pick: Encharge – If you’re looking for powerful email automation, behavior-based emails, and seamless user segmentation, Encharge is the top choice.
Not sure yet? No worries! We’ll break down each alternative in this guide. But if you’re short on time, feel free to jump to any section using the table of contents below.
Contents
What is Keap?
Answer: Keap is a customer relationship management (CRM) and marketing automation platform designed to help small businesses streamline their sales and marketing processes.
It combines tools for managing contacts, automating repetitive tasks, and handling email marketing campaigns.
What Keap offers
Keap offers a set of tools designed to help businesses streamline operations, automate tasks, and manage customer relationships efficiently.
Top 3 features of Keap:
- Contact Management: Store and manage all data for every kind of contact—from leads to business partners.
- Sales and Marketing Automation: Automate repetitive tasks, such as follow-ups and appointment scheduling, to ensure consistent communication with leads and customers.
- Email Marketing: Create and send personalized email campaigns with customizable templates and advanced analytics.
Despite these features, Keap has drawbacks that push many users to explore better options.
Here’s why: ⬇️
Why Look for a Keap Alternative?
Keap has a solid reputation, but it’s not for everyone. Whether it’s the steep pricing, integration limits, or a frustrating user experience, many marketers are searching for something better.
Top 4 Limitations of Keap:
1. High Cost
Starting at $299 (billed monthly) plus a $1,500 onboarding fee, Keap is far from budget-friendly. For small businesses or startups, this can be a dealbreaker.
2. Limited Integrations
Need to connect with your favorite tools? Many Keap integrations come with extra fees, making your total costs climb fast.
3. Steep Learning Curve
Keap isn’t the easiest tool to master. New team members often struggle to get up to speed, which can slow down workflows.
4. Reporting Limitations
Custom reporting options are limited, meaning you might need manual workarounds to get the data you need.
If any of these pain points sound familiar, you’re not alone. So many marketers are looking for better alternatives as well.
In this guide, you’ll get all the answers. Here are the top 9 Keap alternatives to consider…
List: Top 9 Keap Alternatives for Marketing Automation
The top Keap alternatives right now are Encharge, ActiveCampaign, and HubSpot CRM, offering powerful automation and CRM capabilities.
Other great options include PipeDrive, Salesforce Marketing Cloud, Brevo, Zoho CRM, Freshsales, and Omnisend, each answering to different business needs.
Let’s explore each one in detail!
1. Encharge – The Best Keap Alternative
- G2: 4.7/5 ⭐ (300+ reviews)
- Capterra: 4.9/5 ⭐ (250+ reviews)
If you’re looking for a Keap alternative, Encharge should be at the top of your list. It’s built for startups and SaaS businesses that need powerful email automation without the complexity.
It helps you send behavior-based emails and create advanced automation flows—without the headache of clunky software.
It also connects seamlessly with tools like HubSpot, Salesforce, Facebook Ads, and Calendly, making it easy to keep all your marketing in sync.
Why Choose Encharge Over Keap?
- Keap is pricey. It starts at $299/month for just 1500 contacts—Encharge gives you more for less.
- Keap feels outdated. Encharge’s Flow Builder makes automation drag-and-drop simple.
- Keap’s segmentation is basic. With Encharge, you can target users based on real behavior for better conversions.
Encharge is easy to use, fast to set up, and doesn’t require hours of learning.
And if you need help? You won’t be left waiting. Every plan comes with fast, responsive support, so you can get answers when you need them.
So, all in all, here’s what Encharge has checked as an alternative to Keap:
- More affordable pricing with better features
- Easier-to-use automation tools
- Fast and reliable support
Key Features of Encharge
Encharge includes everything Keap offers—without breaking the bank, and without the headache.
- Flow Builder: Drag-and-drop automation builder.
- Behavior Emails: Send emails based on user activity.
- A/B Testing: Optimize campaigns with split testing.
- Personalization: Deliver customized content for better engagement.
- User Segments: Target users based on behavior and attributes.
Here’s how Encharge allows you to do A/B testing to your campaigns:
Curious to see more of Encharge’s features? Click here to explore them!
Pros & Cons of Encharge
| Pros | Cons |
|---|---|
| ✅ Easy-to-use automation builder | ❌ No phone support |
| ✅ Deep behavioral tracking | ❌ Some advanced features take time to master |
| ✅ More affordable pricing | |
| ✅ Powerful integrations | |
| ✅ Fast, responsive customer support |
Encharge’s Pricing
- Growth: $79/month (billed yearly) – 2,000 subscribers, unlimited automations, live chat support.
- Premium: $129/month (billed yearly) – All Growth features + HubSpot & Salesforce integrations, transactional emails.
- Enterprise: Custom pricing – For large businesses needing a dedicated account manager & onboarding.
Keap Pricing vs. Encharge
Keap’s Pro plan starts at $299/month for just 1500 contacts—and they charge extra for additional users.
Encharge offers more contacts, better automation, and all features included at a lower cost, making it the better deal for growing businesses.
| Feature | Keap Pro ($299/mo) | Encharge Growth ($79/mo) |
|---|---|---|
| Contacts | 1500 | 2,000 |
| Automation | ✅ Basic CRM-based | ✅ Advanced behavior-based |
| Integrations | ❌ Limited | ✅ HubSpot, Salesforce & more |
| A/B Testing | ❌ No | ✅ Yes |
| Support | ❌ Slower response | ✅ Live chat on all plans |
Why Switch from Keap to Encharge?
- More affordable pricing with higher contact limits.
- Easier automation setup with a drag-and-drop builder.
- Better segmentation for personalized marketing.
- Faster, more responsive support—no waiting hours for help.
If Keap feels too expensive, complicated, or limited, Encharge is your best alternative.
2. ActiveCampaign
- G2: 4.5/5 ⭐
- Capterra: 4.6/5 ⭐
ActiveCampaign is a marketing automation and CRM platform designed for businesses that want to create personalized customer journeys. It offers email marketing, automation, and sales tools to help businesses engage their audience.
It integrates with a variety of tools and provides AI-driven automation to optimize workflows. However, its complexity can make it difficult for beginners to navigate.
Key Features of ActiveCampaign
- AI-powered automation for personalized campaigns
- Built-in CRM for sales and marketing alignment
- Multi-channel messaging including SMS and site chat
Pros and Cons of ActiveCampaign
| Pros | Cons |
|---|---|
| ✅ Advanced automation tools | ❌ Can be overwhelming for beginners |
| ✅ Strong CRM and sales features | ❌ Higher-tier plans are expensive |
| ✅ AI-driven insights | ❌ Limited free trial options |
| ✅ Multi-channel communication | ❌ Some features require add-ons |
ActiveCampaign Pricing
- Starter – $15/month → Personalized marketing campaigns.
- Plus – $49/month → Advanced automation and customer insights.
- Pro – $79/month → Full omnichannel marketing automation.
- Enterprise – $145/month → Scalable campaigns with enterprise support.
ActiveCampaign Pricing vs. Keap
Keap has a flat pricing model starting at $299/month for 2 users and 1,500 contacts, with all features included. The pricing is predictable, but the upfront cost can be steep for smaller teams. We’ve seen this with Encharge too—where teams appreciate having full access from day one, without locking features behind higher tiers.
ActiveCampaign, on the other hand, uses a tiered pricing model where more advanced tools are unlocked as you move up. It’s more affordable to start with, but scaling means upgrading.
| Plan | Keap | ActiveCampaign |
|---|---|---|
| Entry-Level | $299/mo (2 users, 1,500 contacts) | $15/mo (1 user, limited features) |
| Mid-Tier | Price increases with users/contacts | $49–$79/mo (More features, automation) |
| High-Tier | Custom pricing for large businesses | $145+/mo (Full automation, advanced tools) |
| Scaling Costs | More users/contacts = Higher cost | More features = Higher cost |
Why Switch from Keap to ActiveCampaign?
If you’re looking for a more flexible, scalable pricing model, ActiveCampaign is a strong choice. It’s ideal for growing businesses that want to focus on email marketing and automation without committing to an all-in-one CRM. We’ve seen teams make similar moves with platforms like Encharge too—prioritizing automation depth over bundled sales tools.
💡 Looking for flexible automation without the CRM lock-in? These ActiveCampaign alternatives are worth checking out.
3. Pipedrive
- G2: 4.3/5 ⭐
- Capterra: 4.5/5 ⭐
Pipedrive is a sales-focused CRM designed to help teams track deals, manage pipelines, and automate follow-ups. It’s built for sales professionals who want a simple yet powerful tool to manage their leads.
It comes with AI-powered automation, email tracking, and customizable reports, making it easy to monitor customer interactions. However, it lacks built-in marketing automation, which limits its functionality for businesses looking for an all-in-one tool.
Key features of Pipedrive
- AI-powered Sales Assistant for smarter deal management.
- Full email sync with tracking and automation.
- Customizable pipelines and detailed sales reports.
Pros & Cons of Pipedrive
| Pros | Cons |
|---|---|
| ✅ Easy-to-use interface | ❌ Limited marketing automation |
| ✅ Strong sales tracking tools | ❌ No built-in email marketing |
| ✅ AI-powered deal management | ❌ Can get expensive with add-ons |
| ✅ Customizable pipelines | ❌ No free plan |
Pipedrive Pricing
- Essential – $14/user/month → Lead, calendar, and pipeline management with AI-powered reporting.
- Advanced – $39/user/month → Full email sync, automation builder, and meeting scheduling.
- Professional – $49/user/month → AI-powered Sales Assistant, contract management, and revenue forecasts.
- Power – $64/user/month → Project tracking, advanced account permissions, and 24/7 support.
- Enterprise – $99/user/month → Unlimited reports, enhanced security, and maximum automation.
Pipedrive Pricing vs. Keap
While Keap starts at $299/month for 2 users and 1,500 contacts with all features included, Pipedrive follows a per-user pricing model, where each plan adds more functionality. We’ve seen this model work well for tools like Encharge too—giving small teams a way to start lean and scale gradually without overcommitting.
| Plan | Keap | Pipedrive |
|---|---|---|
| Entry-Level | $299/mo (2 users, 1,500 contacts) | $14/user/mo (Basic CRM, lead management) |
| Mid-Tier | Price increases with users/contacts | $39–$49/user/mo (Email sync, automation, AI tools) |
| High-Tier | Custom pricing for large businesses | $64–$99/user/mo (Full automation, project tracking) |
| Scaling Costs | More users/contacts = Higher cost | More users/features = Higher cost |
Why Switch from Keap to Pipedrive?
If sales pipeline management is your main priority, Pipedrive is a great alternative. It’s more affordable, sales-focused, and ideal for teams that don’t need Keap’s all-in-one structure. Encharge tends to come up more for teams focused on marketing automation rather than sales-first workflows.
4. Salesforce Marketing Cloud
- G2: 4.0/5 ⭐
- Capterra: 4.2/5 ⭐
Salesforce Marketing Cloud is a high-end marketing automation platform designed for large businesses that need multi-channel engagement. It combines email, SMS, social media, and AI-driven insights to create personalized customer journeys.
This tool is powerful but complex, requiring dedicated setup and expertise. It’s best suited for enterprises that need deep customization and advanced AI-driven marketing automation.
Key features of Salesforce Marketing Cloud
- AI-powered customer journeys and predictive analytics.
- Multi-channel automation for email, SMS, and social media.
- Advanced segmentation and data-driven marketing insights.
Pros & Cons of Salesforce Marketing Cloud
| Pros | Cons |
|---|---|
| ✅ Powerful AI-driven automation | ❌ Expensive pricing |
| ✅ Multi-channel marketing | ❌ Steep learning curve |
| ✅ Advanced customer segmentation | ❌ Requires technical expertise |
| ✅ Enterprise-level customization | ❌ Overkill for small businesses |
Salesforce Marketing Cloud Pricing
- Starter Suite – $25/user/month → Basic CRM, email marketing, and analytics.
- Growth Edition – $1,500/month → Multi-channel automation and landing pages.
- Advanced Edition – $3,250/Org/month → AI-powered analytics and SMS marketing.
Salesforce Marketing Cloud Pricing vs. Keap
Keap keeps pricing simple—$299/month for 2 users and 1,500 contacts, with all features included. Costs rise only when you add more users or contacts.
Salesforce Marketing Cloud, like Encharge, follows a tiered model, starting at a lower per-user cost but charging significantly more for automation, AI, and advanced marketing tools.
| Plan | Keap | Salesforce Marketing Cloud |
|---|---|---|
| Entry-Level | $299/mo (2 users, 1,500 contacts) | $25/user/mo (Basic CRM, email marketing) |
| Mid-Tier | Scales with users/contacts | $1,500/mo (Automation, landing pages) |
| High-Tier | Custom pricing for large businesses | $3,250/org/mo (AI analytics, SMS marketing) |
| Scaling Costs | More users/contacts = Higher cost | More features = Higher cost |
Why Switch from Keap to Salesforce Marketing Cloud?
For large marketing teams, Salesforce Marketing Cloud delivers serious power: AI insights, multichannel workflows, and deep segmentation. But for companies not quite at enterprise scale, other platforms like Encharge are often considered for their automation capabilities without the complexity.
5. Brevo (formerly Sendinblue)
- G2: 4.5/5 ⭐
- Capterra: 4.6/5 ⭐
Brevo is a cost-effective email marketing and automation platform that caters to small businesses. It’s best known for its affordable pricing, easy-to-use interface, and strong email marketing features.
While it offers basic CRM and automation tools, it lacks the advanced sales and pipeline tracking that other platforms provide. It’s ideal for companies focused primarily on email and SMS marketing.
Key features of Brevo
- Email and SMS marketing with automation workflows.
- Basic CRM features for managing contacts and segmentation.
- Predictive sending and A/B testing for better campaign performance.
Pros & Cons of Brevo
| Pros | Cons |
|---|---|
| ✅ Affordable pricing | ❌ Limited CRM capabilities |
| ✅ Easy-to-use email automation | ❌ No advanced sales tracking |
| ✅ SMS marketing included | ❌ Less powerful automation than Keap |
| ✅ Free plan available | ❌ Customer support can be slow |
Brevo Pricing
- Free – 300 emails/day, basic automation.
- Starter – $9/month → 5,000+ emails.
- Business – $18/month → Advanced automation and predictive sending.
- Enterprise – Custom pricing → Unlimited contacts and exclusive features.
Brevo Pricing vs. Keap
Brevo uses a tiered pricing model, similarly to Encharge, where you pay based on email volume and features, making it more flexible for email-heavy businesses.
| Plan | Keap | Brevo |
|---|---|---|
| Entry-Level | $299/mo (2 users, 1,500 contacts) | Free (300 emails/day, basic automation) |
| Mid-Tier | Scales with users/contacts | $9/mo (5,000+ emails) |
| Advanced | Scales with users/contacts | $18/mo (Automation, predictive sending) |
| Enterprise | Custom pricing for large businesses | Custom pricing (Unlimited contacts, exclusive features) |
Why Switch from Keap to Brevo?
If email is your top channel and you don’t need full CRM or sales features, Brevo is a cost-effective option. It’s built for marketers who need high email volume with automation baked in. Other Brevo alternatives like Encharge often comes up in similar conversations, especially when behavior-based automation is a priority.
6. Zoho CRM
- G2: 4.1/5 ⭐
- Capterra: 4.3/5 ⭐
Zoho CRM is a popular choice for businesses that want a budget-friendly, customizable CRM. It includes automation, AI-powered insights, and integrations with Zoho’s ecosystem.
It’s known for its affordability and deep customization options, making it attractive to small and mid-sized businesses.
Key Features
- AI-powered assistant (Zia) for insights and predictions
- Workflow automation and blueprint-based process management
- Omnichannel communication, including email, social, and telephony
Pros & Cons
| Pros | Cons |
|---|---|
| ✅ Affordable compared to many competitors | ❌ Interface can feel outdated |
| ✅ Strong customization options | ❌ Limited third-party integrations |
| ✅ AI-driven insights with Zia | ❌ Can have a learning curve |
| ✅ Good automation and workflow tools | ❌ Support can be slow at times |
Zoho CRM Pricing
- Standard – $12/user/month → Includes mass email, workflows, and basic forecasting
- Professional – $20/user/month → Adds CPQ, webhooks, and inventory management
- Enterprise – $35/user/month → Includes AI assistant, journey orchestration, and sandbox
- Ultimate – $45/user/month → Advanced AI, data storytelling, and enhanced customization
Zoho CRM Pricing vs. Keap
Zoho CRM offers lower per-user pricing and lets you scale based on feature needs. Keap gives you everything upfront at $299/month. That simplicity works for some, but others prefer the flexibility Zoho provides. We’ve seen this tradeoff with Encharge too—a tool that gives marketers deep automation while keeping the pricing aligned with growth.
| Plan | Keap | Zoho CRM |
|---|---|---|
| Entry-Level | $299/mo (2 users, 1,500 contacts) | $12/user/mo (Mass email, workflows) |
| Mid-Tier | Scales with users/contacts | $20/user/mo (CPQ, webhooks, inventory) |
| Advanced | Scales with users/contacts | $35/user/mo (AI assistant, journey orchestration) |
| Enterprise | Custom pricing for large businesses | $45/user/mo (Advanced AI, enhanced customization) |
Why Switch from Keap to Zoho CRM?
Zoho CRM is a better fit if you prefer a flexible, pay-for-what-you-need model and want more AI-driven features at a lower entry cost. It’s also more customizable for specific industries. Teams that want strong marketing automation without the CRM-heavy setup often explore platforms like Encharge.
7. HubSpot CRM
- G2: 4.4/5 ⭐
- Capterra: 4.5/5 ⭐
HubSpot CRM is an all-in-one platform that combines marketing, sales, and customer service tools. It offers a free plan with basic CRM features and paid plans with automation and analytics.
It’s great for businesses looking for an easy-to-use system with strong marketing capabilities.
Key Features
- Free CRM with basic marketing, sales, and service tools
- Advanced marketing automation and reporting in paid plans
- Scalable pricing model for small businesses and enterprises
Pros & Cons
| Pros | Cons |
|---|---|
| ✅ Free plan available | ❌ Paid plans get expensive fast |
| ✅ Easy-to-use interface | ❌ Limited automation in lower tiers |
| ✅ Strong marketing automation | ❌ Add-ons can increase costs |
| ✅ Great reporting and analytics | ❌ Support is limited on free plan |
HubSpot CRM Pricing
- Free – $0/month → Basic CRM with marketing, sales, and service tools
- Starter – $15/user/month → Adds essential marketing and sales features
- Professional – $1,170/month (5 seats) → Advanced automation, reporting, and integrations
- Enterprise – $4,300/month (7 seats) → Scalable CRM with enterprise-level features
HubSpot CRM Pricing vs. Keap
Keap includes everything in one flat plan, while HubSpot CRM uses a tiered model. You can start for free, but pricing jumps significantly once you unlock automation and reporting. Encharge tends to sit between the two—more affordable than HubSpot’s higher tiers, but deeper on automation than HubSpot’s free tools.
| Plan | Keap | HubSpot CRM |
|---|---|---|
| Entry-Level | $299/mo (2 users, 1,500 contacts) | Free (Basic CRM tools) |
| Mid-Tier | Scales with users/contacts | $15/user/mo (Essential marketing & sales) |
| Advanced | Scales with users/contacts | $1,170/mo (5 seats – Advanced automation & reporting) |
| Enterprise | Custom pricing for large businesses | $4,300/mo (7 seats – Scalable enterprise CRM) |
Why Switch from Keap to HubSpot CRM?
HubSpot is a great option if you want to start with a free CRM and scale into an enterprise suite. That said, for teams focused on automation and growth without breaking the bank, other HubSpot alternatives like Encharge often show up as a flexible middle-ground.
8. Freshsales
- G2: 4.5/5 ⭐
- Capterra: 4.5/5 ⭐
Freshsales by Freshworks is a CRM designed for small and mid-sized businesses, focusing on AI-powered automation and omnichannel communication.
It’s ideal for teams that want a simple yet powerful sales tool with built-in email, phone, and chat features.
Key Features
- AI-powered contact scoring and sales forecasting
- Built-in phone, email, and live chat for omnichannel sales
- Sales pipeline automation with deal tracking and workflows
Pros & Cons
| Pros | Cons |
|---|---|
| ✅ AI-powered insights and automation | ❌ Fewer integrations compared to competitors |
| ✅ Affordable pricing | ❌ Free plan is limited |
| ✅ Omnichannel communication tools | ❌ Some advanced features locked behind higher plans |
| ✅ Easy-to-use interface | ❌ Reporting could be more advanced |
Freshsales Pricing
- Free – $0 (3 users) → Basic CRM with email and live chat
- Growth – $9/user/month → Includes pipeline management and email templates
- Pro – $39/user/month → AI-powered insights, sales sequences, and automation
- Enterprise – $59/user/month → Custom modules, audit logs, and advanced forecasting
Freshsales Pricing vs. Keap
Freshsales offers lower per-user pricing and includes AI-driven sales tools and omnichannel communication. Keap charges $299/month for 2 users but bundles in marketing and CRM features. Tools like Encharge offer a similar balance—automation-first with clean workflows and fewer CRM dependencies.
| Plan | Keap | Freshsales |
|---|---|---|
| Entry-Level | $299/mo (2 users, 1,500 contacts) | Free (3 users – Basic CRM) |
| Mid-Tier | Scales with users/contacts | $9/user/mo (Pipeline management & templates) |
| Advanced | Scales with users/contacts | $39/user/mo (AI insights & automation) |
| Enterprise | Custom pricing for large businesses | $59/user/mo (Custom modules & forecasting) |
Why Switch from Keap to Freshsales?
If you want AI-powered sales tools and only need basic marketing features, Freshsales is a smart move. For teams focused more on lifecycle automation than pipeline tracking, Encharge comes up as a lightweight, behavior-based alternative.
9. Omnisend
- G2: 4.6/5 ⭐
- Capterra: 4.7/5 ⭐
Omnisend is an eCommerce-focused marketing automation platform specializing in email and SMS marketing. It’s designed for online stores that need powerful segmentation and automation.
It’s best suited for businesses that rely on email marketing and need advanced automation tools.
Key Features
- Advanced email and SMS marketing automation
- Pre-built workflows for cart abandonment, re-engagement, and welcome series
- Multi-channel marketing, including push notifications and social ads
Pros & Cons
| Pros | Cons |
|---|---|
| ✅ Strong email and SMS marketing automation | ❌ Not a full CRM |
| ✅ Pre-built automation workflows | ❌ Limited sales features |
| ✅ Good integrations with eCommerce platforms | ❌ Pricing scales with email volume |
| ✅ Multi-channel marketing capabilities | ❌ Fewer CRM features than competitors |
Omnisend pricing
- Free Plan → Available for only up to 250 contacts
- Standard Plan (1501-2000 contacts) → $30/month (24,000 emails/month, unlimited web push notifications, priority support)
- Pro Plan (1501-2000 contacts) → $59/month (Unlimited emails, advanced reporting, priority support, monthly SMS credits)
Omnisend Pricing vs. Keap
Omnisend prices based on contact list size and email volume, making it attractive for smaller eCommerce brands. Keap offers all features at a flat rate, which can feel steep for simpler needs. Encharge often hits the sweet spot—more flexible than Keap, more automation-focused than Omnisend.
| Plan | Keap | Omnisend |
|---|---|---|
| Entry-Level | $299/mo (2 users, 1,500 contacts) | Free (500 emails/month) |
| Mid-Tier | Scales with users/contacts | $30/mo (2,000 contacts, 24,000 emails) |
| Advanced | Scales with users/contacts | $59/mo (2,500 contacts, unlimited emails) |
| Enterprise | Custom pricing for large businesses | Custom pricing (high-volume senders) |
Why Switch from Keap to Omnisend?
If your focus is eCommerce email and SMS marketing, Omnisend offers strong value at the lower end. But for teams who outgrow basic automations and want more behavior-driven control, other Omnisend competitors might appeal more to your needs. Encharge, for example, is a natural next step.
How We Selected The Top Keap Alternatives
Picking the best Keap alternatives wasn’t about listing random CRMs. We focused on platforms that match or outperform Keap in automation, CRM capabilities, and ease of use—without the steep price tag.
The goal? Helping you find a tool that fits your needs without unnecessary complexity.
Here’s what we looked at when compiling this list:
- Features & Capabilities – Does it offer strong CRM and automation like Keap?
- Ease of Use – No clunky, outdated interfaces.
- Pricing & Value – More bang for your buck.
- User Reviews & Ratings – Real feedback from real businesses.
- Scalability – Can it grow with your business?
- Integrations – Works with your existing tools.
By sticking to these factors, we’ve narrowed down the best options so you don’t waste time testing a bunch of platforms that don’t deliver.
Which Alternative to Keap is Best for Your Business?
It depends. The best Keap alternative comes down to what you need most—more automation, a simpler CRM, or just a more affordable option.
That said, Encharge is the best alternative to Keap when it comes to marketing automation. If you’re looking for a smarter, more efficient way to nurture leads and boost conversions, Encharge is the way to go.
Found the Best Alternative to Keap?
If you’re searching for the best Keap alternative, this list should help you narrow it down. The right tool depends on your specific needs, but hopefully, this breakdown made the decision much easier.
Our email automation tools help you close more sales and make more money through smarter email marketing. If that’s what you’re after, Encharge is ready when you are!
Keap Alternatives: FAQs
1. What is better than Keap?
If you need advanced email marketing automation without the high cost, Encharge is a better alternative to Keap. Keap is a mix of CRM, email, and payments, but if you don’t need all that, why pay for it? Encharge gives you powerful automation at a better price, built specifically for email marketing and customer journeys.
How to find a better alternative to Keap:
- Decide if you need CRM + payments or just automation and email.
- Compare tools like Encharge, HubSpot, and ActiveCampaign.
- Choose Encharge if you want powerful automation without unnecessary features.
2. How does Keap compare to HubSpot?
Keap is an all-in-one tool, while HubSpot is a full CRM and marketing platform. Both are expensive if you need automation. Encharge is a smarter choice if you want advanced email marketing automation without paying for a full CRM.
How to choose between Keap, HubSpot, and Encharge:
- If you need a full CRM, HubSpot might work—but it gets expensive.
- If you need automation without CRM bloat, Encharge is a better option.
- Want a tool that focuses on email marketing and automation? Encharge is built for that.
3. Is Keap a CRM tool?
Yes, Keap includes a CRM, but it’s not the best option if you mainly need marketing automation. Many businesses pay for Keap’s CRM but barely use it. If you’re focused on email automation, lead nurturing, and customer journeys, Encharge is a better choice.
How to choose the right tool:
- If you need CRM + invoicing, Keap can work—but it’s pricey.
- If you need automation without the CRM baggage, try Encharge.
- Want to send the right emails at the right time? Encharge does that best.
4. How much does Keap cost?
Keap starts at $299/month for 2 users and 1,500 contacts, which can get expensive fast. If you need more contacts, the price climbs quickly. Encharge offers a more affordable alternative with powerful automation, without forcing you into a full CRM.
How to find a more affordable alternative to Keap:
- Compare Keap’s pricing to tools like Encharge and ActiveCampaign.
- Check if you actually need CRM + invoicing, or just email automation.
- Choose Encharge if you want automation without paying for extra features.
Want better automation without the Keap price tag? Try Encharge!
